Privacy policy
I. Name and address of the controller
The controller within the meaning of the General Data Protection Regulation and other national data protection laws of the member states as well as other data protection regulations is: all2work GmbH Gartenstraße 17 93413 Cham Germany Phone: +49 9971 99 89 20 Fax: +49 9971 99 89 28 0 Email: info@all2work.de Website: www.all2work.de
II. Name and address of the data protection officer
The contact details of the data protection officer are BAUER GROUP IT GmbH Karl Bauer Janahof 30 93413 Cham Germany Phone: +49 9971 20098-200 Fax: +49 9971 20098-400 E-mail: dpo@all2work.de Website: www.bauer-group.com
III General information on data processing
1. scope of the processing of personal data
We only process our users’ personal data insofar as this is necessary to provide a functional website and our content and services. The processing of our users’ personal data only takes place regularly with the user’s consent. An exception applies in cases where prior consent cannot be obtained for factual reasons and the processing of the data is permitted by law.
2. legal basis for the processing of personal data
Insofar as we obtain the consent of the data subject for the processing of personal data, Art. 6 para. 1 lit. a of the General Data Protection Regulation (GDPR) serves as the legal basis. When processing personal data that is necessary for the performance of a contract to which the data subject is a party, Art. 6 para. 1 lit. b GDPR serves as the legal basis. This also applies to processing operations that are necessary to carry out pre-contractual measures. Insofar as the processing of personal data is necessary to fulfill a legal obligation to which our company is subject, Art. 6 para. 1 lit. c GDPR serves as the legal basis. In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 para. 1 lit. d GDPR serves as the legal basis. If the processing is necessary to safeguard a legitimate interest of our company or a third party and if the interests, fundamental rights and freedoms of the data subject do not outweigh the first-mentioned interest, Art. 6 para. 1 lit. f GDPR serves as the legal basis for the processing.
3. data deletion and storage duration
The personal data of the data subject will be deleted or blocked as soon as the purpose of storage no longer applies. Data may also be stored if this has been provided for by the European or national legislator in EU regulations, laws or other provisions to which the controller is subject. The data will also be blocked or erased if a storage period prescribed by the aforementioned standards expires, unless there is a need for further storage of the data for the conclusion or fulfillment of a contract.
IV. Rights of the data subject
The following list includes all rights of data subjects under the GDPR. Rights that are not relevant to your own website do not need to be mentioned. In this respect, the list can be shortened. If your personal data is processed, you are a data subject within the meaning of the GDPR and you have the following rights vis-à-vis the controller:
1. right to information
You can request confirmation from the controller as to whether personal data concerning you is being processed by us. If such processing is taking place, you can request the following information from the controller: (1) the purposes for which the personal data are being processed; (2) the categories of personal data being processed; (3) the recipients or categories of recipients to whom the personal data concerning you have been or will be disclosed; (4) the recipients to whom the personal data have been or will be disclosed. (3) the recipients or categories of recipient to whom the personal data concerning you have been or will be disclosed; (4) the envisaged period for which the personal data concerning you will be stored, or, if specific information on this is not possible, the criteria used to determine that period (5) the existence of a right to rectification or erasure of personal data concerning you, a right to restriction of processing by the controller or a right to object to such processing; (6) the existence of a right of appeal to a supervisory authority; (7) all available information on the origin of the data if the personal data are not collected from the data subject; (8) the existence of automated decision-making including profiling in accordance with Art. 22 (1) and (4) GDPR and – at least in these cases – meaningful information on the logic involved and the scope and intended effects of such processing for the data subject. You have the right to request information as to whether the personal data concerning you is transferred to a third country or to an international organization. In this context, you may request to be informed of the appropriate safeguards pursuant to Art. 46 GDPR in connection with the transfer. This right of access may be restricted to the extent that it is likely to render impossible or seriously impair the achievement of the research or statistical purposes and the restriction is necessary for the fulfillment of the research or statistical purposes.
2. right to rectification
You have a right to rectification and/or completion vis-à-vis the controller if the processed personal data concerning you is incorrect or incomplete. The controller must make the rectification without undue delay. Your right to rectification may be restricted to the extent that it is likely to render impossible or seriously impair the achievement of the research or statistical purposes and the restriction is necessary for the fulfillment of the research or statistical purposes.
3. right to restriction of processing
You may request the restriction of the processing of personal data concerning you under the following conditions: (1) if you contest the accuracy of the personal data concerning you for a period enabling the controller to verify the accuracy of the personal data; (2) the processing is unlawful and you oppose the erasure of the personal data and request the restriction of their use instead; (3) the controller no longer needs the personal data for the purposes of the processing, but they are required by you for the establishment, exercise or defense of legal claims, or (4) if you have objected to processing pursuant to Art. 21 (1) GDPR and it is not yet certain whether the legitimate reasons of the controller outweigh your reasons. If the processing of personal data concerning you has been restricted, this data – apart from its storage – may only be processed with your consent or for the establishment, exercise or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the Union or of a Member State. If the restriction of processing has been restricted in accordance with the above conditions, you will be informed by the controller before the restriction is lifted. Your right to restriction of processing may be restricted to the extent that it is likely to render impossible or seriously impair the achievement of the research or statistical purposes and the restriction is necessary for the fulfillment of the research or statistical purposes.
4. right to erasure
a) Obligation to erase You have the right to obtain from the controller the erasure of personal data concerning you without undue delay and the controller shall have the obligation to erase personal data without undue delay where one of the following grounds applies: (1) The personal data concerning you are no longer necessary in relation to the purposes for which they were collected or otherwise processed. (2) You revoke your consent on which the processing was based pursuant to Art. 6 para. 1 lit. a or Art. 9 para. 2 lit. a GDPR and there is no other legal basis for the processing. (3) You object to the processing pursuant to Art. 21 (1) GDPR and there are no overriding legitimate grounds for the processing, or you object to the processing pursuant to Art. 21 (2) GDPR. (4) The personal data concerning you has been processed unlawfully. (5) The deletion of personal data concerning you is necessary to fulfill a legal obligation under Union law or the law of the Member States to which the controller is subject. (6) The personal data concerning you have been collected in relation to the offer of information society services referred to in Art. 8 (1) GDPR. b) Information to third parties If the controller has made the personal data concerning you public and is obliged to erase it pursuant to Art. 17 (1) GDPR, the controller, taking account of available technology and the cost of implementation, shall take reasonable steps, including technical measures, to inform controllers which are processing the personal data that you as the data subject have requested the erasure by such controllers of any links to, or copy or replication of, those personal data. c) Exceptions The right to erasure does not exist if the processing is necessary (1) for exercising the right of freedom of expression and information; (2) for compliance with a legal obligation which requires processing by Union or Member State law to which the controller is subject or for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller; (3) for reasons of public interest in the area of public health pursuant to Art. 9 para. 2 lit. h and i and Art. 9 para. 3 GDPR; (4) for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes in accordance with Art. 89 para. 1 GDPR, insofar as the right referred to in section a) is likely to render impossible or seriously impair the achievement of the objectives of that processing; or (5) for the establishment, exercise or defense of legal claims.
5. right to information
If you have asserted the right to rectification, erasure or restriction of processing against the controller, the controller is obliged to notify all recipients to whom the personal data concerning you have been disclosed of this rectification or erasure of the data or restriction of processing, unless this proves impossible or involves a disproportionate effort. You have the right vis-à-vis the controller to be informed about these recipients.
6. right to data portability
You have the right to receive the personal data concerning you, which you have provided to the controller, in a structured, commonly used and machine-readable format. You also have the right to transmit this data to another controller without hindrance from the controller to which the personal data has been provided, provided that (1) the processing is based on consent pursuant to Art. 6 para. 1 lit. a GDPR or Art. 9 para. 2 lit. a GDPR or on a contract pursuant to Art. 6 para. 1 lit. b GDPR and (2) the processing is carried out by automated means. In exercising this right, you also have the right to have the personal data concerning you transmitted directly from one controller to another, where technically feasible. The freedoms and rights of other persons must not be affected by this. The right to data portability does not apply to the processing of personal data necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.
7. right of objection
You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on point (e) or (f) of Article 6(1) GDPR, including profiling based on those provisions. The controller will no longer process the personal data concerning you unless the controller demonstrates compelling legitimate grounds for the processing which override your interests, rights and freedoms or for the establishment, exercise or defense of legal claims. If the personal data concerning you are processed for direct marketing purposes, you have the right to object at any time to the processing of personal data concerning you for such marketing, which includes profiling to the extent that it is related to such direct marketing. If you object to processing for direct marketing purposes, the personal data concerning you will no longer be processed for these purposes. You have the possibility to exercise your right to object in relation to the use of information society services – notwithstanding Directive 2002/58/EC – by means of automated procedures using technical specifications. You also have the right to object, on grounds relating to your particular situation, to processing of personal data concerning you which is carried out for scientific or historical research purposes or statistical purposes pursuant to Art. 89 (1) GDPR. Your right to object may be restricted to the extent that it is likely to render impossible or seriously impair the achievement of the research or statistical purposes and the restriction is necessary for the fulfillment of the research or statistical purposes.
8. right to revoke the declaration of consent under data protection law
You have the right to withdraw your declaration of consent under data protection law at any time. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal.
9. automated decision-making in individual cases including profiling
You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you. This does not apply if the decision (1) is necessary for entering into, or performance of, a contract between you and the controller, (2) is authorized by Union or Member State law to which the controller is subject and which also lays down suitable measures to safeguard your rights and freedoms and legitimate interests, or (3) is based on your explicit consent. However, these decisions may not be based on special categories of personal data pursuant to Art. 9 (1) GDPR, unless Art. 9 (2) (a) or (g) GDPR applies and appropriate measures have been taken to protect the rights and freedoms as well as your legitimate interests. With regard to the cases referred to in (1) and (3), the data controller shall implement suitable measures to safeguard your rights and freedoms and legitimate interests, at least the right to obtain human intervention on the part of the controller, to express your point of view and to contest the decision.
10. right to lodge a complaint with a supervisory authority
Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement if you consider that the processing of personal data relating to you infringes the GDPR. The supervisory authority with which the complaint has been lodged shall inform the complainant on the progress and the outcome of the complaint including the possibility of a judicial remedy pursuant to Art. 78 GDPR.
V. Provision of the website and creation of log files
1. description and scope of data processing
Each time our website is accessed, our system automatically collects data and information from the computer system of the accessing computer. The following data is collected: (1) Information about the browser type and version used (2) The user’s operating system (3) The user’s internet service provider (4) The user’s IP address (5) The date and time of access (6) Websites from which the user’s system accesses our website (7) Websites accessed by the user’s system via our website (8) Resources accessed (9) Amount of data transmitted The log files contain IP addresses or other data that enable them to be assigned to a user. This could be the case, for example, if the link to the website from which the user accesses the website or the link to the website to which the user switches contains personal data. The data is also stored in the log files of our system. This data is not stored together with other personal data of the user.
2. legal basis for data processing
The legal basis for the temporary storage of data and log files is Article 6(1)(f) GDPR.
3. purpose of data processing
Temporary storage of the IP address by the system is necessary to enable delivery of the website to the user’s computer. For this purpose, the user’s IP address must remain stored for the duration of the session. The data is stored in log files to ensure the functionality of the website. We also use the data to optimize the website and to ensure the security of our information technology systems. The data is not analyzed for marketing purposes in this context. These purposes also constitute our legitimate interest in data processing in accordance with Art. 6 para. 1 lit. f GDPR.
4. duration of storage
The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. In the case of the collection of data for the provision of the website, this is the case when the respective session has ended. If the data is stored in log files, this is the case after three months at the latest. Storage beyond this period is possible. In this case, the IP addresses of the users are deleted or anonymized so that it is no longer possible to identify the accessing client.
5. possibility of objection and removal
The collection of data for the provision of the website and the storage of data in log files is absolutely necessary for the operation of the website. Consequently, the user has no option to object.
VI Use of cookies
1. description and scope of data processing
Our website uses cookies. Cookies are text files that are stored in the Internet browser or by the Internet browser on the user’s computer system. When a user accesses a website, a cookie may be stored on the user’s operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again. We use cookies to make our website more user-friendly. Some elements of our website require that the accessing browser can be identified even after a page change. The following data is stored and transmitted in the cookies: (1) Language settings (2) Items in a shopping cart (3) Log-in information (4) Contents of a watch list (5) Information about selected items for product comparison We also use cookies on our website that enable an analysis of the user’s surfing behavior. The following data can be transmitted in this way: (1) Search terms entered (2) Frequency of page views (3) Use of website functions When accessing our website, the user is informed about the use of cookies for analysis purposes and their consent to the processing of the personal data used in this context is obtained. In this context, reference is also made to this privacy policy.
2. legal basis for data processing
The legal basis for the processing of personal data using technically necessary cookies is Art. 6 para. 1 lit. f GDPR. The legal basis for the processing of personal data using cookies for analysis purposes is Art. 6 para. 1 lit. a GDPR if the user has given consent to this.
3. purpose of data processing
The purpose of using technically necessary cookies is to simplify the use of websites for users. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary for the browser to be recognized even after a page change. We require cookies for the following applications: (1) Registration (2) Shopping cart (3) Adoption of language settings (4) Remembering search terms The user data collected by technically necessary cookies is not used to create user profiles. Analysis cookies are used for the purpose of improving the quality of our website and its content. Through the analysis cookies, we learn how the website is used and can thus constantly optimize our offer. These purposes also constitute our legitimate interest in the processing of personal data in accordance with Art. 6 para. 1 lit. f GDPR.
4. duration of storage, possibility of objection and removal
Cookies are stored on the user’s computer and transmitted by it to our website. As a user, you therefore have full control over the use of cookies. You can deactivate or restrict the transmission of cookies by changing the settings in your Internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it may no longer be possible to use all functions of the website to their full extent. The transmission of Flash cookies cannot be prevented via the browser settings, but by changing the Flash Player settings. You can find out how to manage (including deactivating) cookies in the most important browsers by following the links below: Chrome browser: https://support.google.com Internet Explorer: https://support.microsoft.com/ Mozilla Firefox: https://support.mozilla.org/ Safari: https://support.apple.com
VII. Newsletter
1. description and scope of data processing
You can subscribe to a free newsletter on our website. When you register for the newsletter, the data from the input screen is transmitted to us. To subscribe to our newsletter, we collect your e-mail address. You are also free to enter your title, first name, surname, street, house no. Zip code and town. All details, except the e-mail address, are optional (voluntary). Verification of the e-mail address provided is necessary in order to finally agree to receive the newsletter. In addition, the following data is collected during registration: (1) IP address of the accessing computer (2) Date and time of registration Your consent is obtained for the processing of the data during the registration process and reference is made to this privacy policy. If you purchase goods or services on our website and enter your e-mail address, this may subsequently be used by us to send you a newsletter. In such a case, only direct advertising for our own similar goods or services will be sent via the newsletter. The newsletters contain so-called tracking functions that are embedded in emails. This allows a statistical analysis of online marketing campaigns to be carried out. Using the embedded tracking functions, the sender can recognize whether and when an email was opened by a data subject and which links in the email were accessed by the data subject. No data is passed on to third parties in connection with data processing for the sending of newsletters. The data is used exclusively for sending the newsletter.
2. legal basis for data processing
The legal basis for the processing of data after registration for the newsletter by the user is Art. 6 para. 1 lit. a GDPR if the user has given consent. The legal basis for sending the newsletter as a result of the sale of goods or services is Section 7 (3) UWG.
3. purpose of data processing
The purpose of collecting the user’s e-mail address is to deliver the newsletter. The collection of other personal data as part of the registration process serves to prevent misuse of the services or the e-mail address used.
4. duration of storage
The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. The user’s e-mail address and other voluntarily provided data will therefore be stored for as long as the subscription to the newsletter is active. The other personal data collected during the registration process is generally deleted after a period of one month.
5. possibility of objection and removal
The subscription to the newsletter can be canceled by the user concerned at any time. For this purpose, there is a corresponding link in every newsletter. This also makes it possible to withdraw consent to the storage of personal data collected during the registration process.
VIII Registration
1. description and scope of data processing
On our website, we offer users the opportunity to register by providing personal data. The data is entered into an input mask and transmitted to us and stored. The data is not passed on to third parties. Which personal data is collected and transmitted can be seen from the respective input mask. The following data is also stored at the time of registration: (1) The user’s IP address (2) Date and time of registration As part of the registration process, the user’s consent to the processing of this data is obtained.
2. legal basis for data processing
The legal basis for the processing of the data is Art. 6 para. 1 lit. a GDPR if the user has given consent. If the registration serves the fulfillment of a contract to which the user is a party or the implementation of pre-contractual measures, the additional legal basis for the processing of the data is Art. 6 para. 1 lit. b GDPR.
3. purpose of data processing
User registration is required for the provision of certain content and services on our website. User registration is required to fulfill a contract with the user or to carry out pre-contractual measures.
4. duration of storage
The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. This is the case during the registration process for the fulfillment of a contract or for the implementation of pre-contractual measures if the data is no longer required for the implementation of the contract. Even after conclusion of the contract, it may be necessary to store personal data of the contractual partner in order to fulfill contractual or legal obligations.
5. possibility of objection and removal
As a user, you have the option of canceling your registration at any time. You can change the data stored about you at any time. Your data will be deleted when you cancel your registration. Statutory retention periods remain unaffected by this. If the data is required to fulfill a contract or to carry out pre-contractual measures, premature deletion of the data is only possible insofar as contractual or legal obligations do not prevent deletion.
IX. Contact form and e-mail contact
1. description and scope of data processing
There is a contact form on our website that can be used to contact us electronically. If a user makes use of this option, the data entered in the input mask will be transmitted to us and stored. Which personal data is collected and transmitted can be seen from the respective input mask. The following data is also stored at the time the message is sent: (1) The user’s IP address (2) Date and time of registration Your consent is obtained for the processing of the data as part of the sending process and reference is made to this privacy policy. Alternatively, you can contact us via the e-mail address provided. In this case, the user’s personal data transmitted with the e-mail will be stored. The data will not be passed on to third parties in this context. The data is used exclusively for processing the conversation.
2. legal basis for data processing
The legal basis for the processing of the data is Art. 6 para. 1 lit. a GDPR if the user has given consent. The legal basis for the processing of data transmitted in the course of sending an email is Art. 6 para. 1 lit. f GDPR. If the e-mail contact is aimed at the conclusion of a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b GDPR.
3. purpose of data processing
The processing of the personal data from the input mask serves us solely to process the contact. In the case of contact by email, this also constitutes the necessary legitimate interest in processing the data. The other personal data processed during the sending process is used to prevent misuse of the contact form and to ensure the security of our information technology systems.
4. duration of storage
The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. For the personal data from the input screen of the contact form and those sent by email, this is the case when the respective conversation with the user has ended. The conversation is ended when it can be inferred from the circumstances that the matter in question has been conclusively clarified. The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.
5. possibility of objection and removal
The user has the option to revoke their consent to the processing of personal data at any time. If the user contacts us by email, they can object to the storage of their personal data at any time. In such a case, the conversation cannot be continued. You can revoke this consent at any time. All you need to do is send us an informal email. All personal data stored in the course of contacting us will be deleted in this case.
X. Comments
1. description and scope of data processing
It is possible to leave individual comments on individual posts on our website. The comment is saved and published with the user name (pseudonym) you have chosen. In addition, the following data is collected during registration: (1) IP address of the accessing computer (2) Date and time of registration IP addresses, date and time are stored but not published. Your consent is obtained for the processing of the data as part of the process for creating a comment and reference is made to this privacy policy.
2. legal basis for data processing
The legal basis for the processing of data on comments by the user is Art. 6 para. 1 lit. a GDPR if the user has given consent.
3. purpose of data processing
The purpose of collecting the comment is to save and publish the comment. The collection of other personal data as part of the storage process serves to prevent misuse of the services or the e-mail address used.
4. duration of storage
The content remains on our website until it is completely deleted or has to be deleted for legal reasons.
5. possibility of objection and removal
As a user, you have the option of deleting or changing comments at any time. You can change the data stored about you at any time.
XI. Subscription to comments and contributions
1. description and scope of data processing
On our website, it is possible to subscribe to comments and contributions after registration. When you register for a subscription, the data from the input screen is transmitted to us. We collect your e-mail address when you register for the subscription. You are also free to enter your title, first name, surname, street, house no. zip code and town. All details, except the e-mail address, are optional (voluntary). Verification of the e-mail address provided is necessary in order to finally agree to receive the subscription ordered. In addition, the following data is collected during registration: (1) IP address of the accessing computer (2) Date and time of registration Your consent is obtained for the processing of the data during the registration process and reference is made to this privacy policy. Notifications of posts and comments contain so-called tracking functions that are embedded in emails. This allows a statistical analysis of the notifications to be carried out. Using the embedded tracking functions, the sender can recognize whether and when an email was opened by a data subject and which links in the email were accessed by the data subject. No data is passed on to third parties in connection with the data processing for sending notifications of posts and comments. The data is used exclusively for sending notifications of posts and comments.
2. legal basis for data processing
The legal basis for the processing of data after registration for notification of posts and comments by the user is Art. 6 para. 1 lit. a GDPR if the user has given consent.
3. purpose of data processing
The purpose of collecting the user’s e-mail address is to send notifications of contributions and comments. The collection of other personal data as part of the registration process serves to prevent misuse of the services or the e-mail address used.
4. duration of storage
The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. The user’s e-mail address and other voluntarily provided data will therefore be stored for as long as the subscription is active. The other personal data collected during the registration process is generally deleted after a period of one month.
5. possibility of objection and removal
Subscription to notification of posts and comments can be canceled by the user concerned at any time. For this purpose, there is a corresponding link in every notification email. This also makes it possible to withdraw consent to the storage of personal data collected during the registration process.
XII Customer account and conclusion of contract for orders
1. description and scope of data processing
On our website, we offer users the opportunity to purchase services and goods. The data is entered into an input mask and transmitted to us and stored. When you open a customer account, we collect your personal data to the extent specified there. Personal data will only be transmitted to third parties if this is necessary in the context of contract processing. Any further transmission of data will not take place or will only take place if you have expressly consented to this. The following data is also stored at the time of registration: (1) The user’s IP address (2) Date and time of registration As part of the registration and ordering process, the user’s consent to the processing of this data is obtained.
2. legal basis for data processing
The legal basis for the processing of the data is Art. 6 para. 1 lit. b GDPR. This serves to fulfill a contract to which the user is a party or to carry out pre-contractual measures. The legal basis for the processing of data in the context of the opening of a customer account by the user is Art. 6 para. 1 lit. a GDPR if the user has given consent.
3. purpose of data processing
The fulfillment of a contract to which the user is a party or the implementation of pre-contractual measures.
4. duration of storage
The data will be deleted as soon as it is no longer required to achieve the purpose for which it was collected. This is the case for data collected during the registration and/or ordering process for the performance of a contract or for the implementation of pre-contractual measures if the data is no longer required for the performance of the contract. Even after conclusion of the contract, it may be necessary to store personal data of the contractual partner in order to fulfill contractual or legal obligations.
5. possibility of objection and removal
As a user, you have the option of canceling your registration at any time. You can change the data stored about you at any time. Your data will be deleted when you cancel your registration. Statutory retention periods remain unaffected by this. If the data is required to fulfill a contract or to carry out pre-contractual measures, premature deletion of the data is only possible insofar as contractual or legal obligations do not prevent deletion.
XIII Web analysis through Matomo
1. description and scope of data processing
We use the open source software tool Matomo on our website to analyze the surfing behavior of our users. The software places a cookie on the user’s computer (for cookies, see above). If individual pages of our website are accessed, the following data is stored: (1) Two bytes of the IP address of the user’s accessing system (2) The website accessed (3) The website from which the user accessed the website accessed (referrer) (4) The subpages accessed from the website accessed (5) The time spent on the website (6) The frequency with which the website is accessed The software runs exclusively on the servers of our website. The user’s personal data is only stored there. The data is not passed on to third parties. The software is set so that the IP addresses are not stored in full, but 2 bytes of the IP address are masked. In this way, it is no longer possible to assign the shortened IP address to the calling computer.
2. legal basis for data processing
The legal basis for the processing of users’ personal data is Art. 6 para. 1 lit. f GDPR.
3. purpose of data processing
The processing of users’ personal data enables us to analyze the surfing behavior of our users. By evaluating the data obtained, we are able to compile information about the use of the individual components of our website. This helps us to continuously improve our website and its user-friendliness. These purposes also constitute our legitimate interest in processing the data in accordance with Art. 6 para. 1 lit. f GDPR. By anonymizing the IP address, the interest of users in the protection of their personal data is sufficiently taken into account.
4. duration of storage
The data is deleted as soon as it is no longer required for our recording purposes. In our case, this is the case after one year.
5. possibility of objection and removal
Cookies are stored on the user’s computer and transmitted by it to our website. As a user, you therefore have full control over the use of cookies. You can deactivate or restrict the transmission of cookies by changing the settings in your Internet browser. Cookies that have already been saved can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it may no longer be possible to use all functions of the website to their full extent. We offer our users the option of opting out of the analysis process on our website. To do this, you must follow the corresponding link. In this way, another cookie is set on your system, which signals our system not to store the user’s data. If the user deletes the corresponding cookie from their own system in the meantime, they must set the opt-out cookie again. You can find more information on the privacy settings of the Matomo software at the following link: https://matomo.org/. Settings of your preference for data collection:
XIV Google Analytics
1. description and scope of data processing
Our website uses functions of the “Google Analytics” service. The provider of the service is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google Analytics uses “cookies”. The software places a cookie on the user’s computer (for cookies, see above). Information generated by the cookie about the use of our website by the data subject is transmitted to a Google server and stored there. We use Google Analytics in conjunction with the IP anonymization function. It ensures that Google truncates your IP address within member states of the European Union or in other signatory states to the Agreement on the European Economic Area before transmitting it to the USA. There may be exceptional cases in which Google transmits the full IP address to a server in the USA and truncates it there. Google will use this information on our behalf for the purpose of evaluating your use of the website, compiling reports on website activity and providing us with other services relating to website activity and internet usage. Our website uses the “demographic features” function of Google Analytics. It can be used to create reports that contain statements about the age, gender and interests of site visitors. This data comes from interest-based advertising from Google and visitor data from third-party providers. It is not possible to assign the data to a specific person. The IP address transmitted by Google Analytics is not merged with other Google data.
2. legal basis for the processing of personal data
The legal basis for the processing of users’ personal data is Art. 6 para. 1 lit. f GDPR. As the operator of this website, we have a legitimate interest in analyzing user behavior in order to optimize our website and, if necessary, advertising.
3. purpose of data processing
The processing of users’ personal data enables us to analyze the surfing behavior of our users. By evaluating the data obtained, we are able to compile information about the use of the individual components of our website. This helps us to continuously improve our website and its user-friendliness. These purposes also constitute our legitimate interest in processing the data in accordance with Art. 6 para. 1 lit. f GDPR. By anonymizing the IP address, the interest of users in the protection of their personal data is sufficiently taken into account.
4. duration of storage
The data is deleted as soon as it is no longer required for our recording purposes. In our case, this is the case after 50 months.
5. possibility of objection and removal
You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set to prevent your data from being collected on future visits to our website:
6. deactivate Google Analytics
You can also prevent the collection of data by downloading and installing the browser plug-in available via the following link: https://tools.google.com/. You can deactivate the “demographic characteristics” function at any time. This is possible via the ad settings in your Google account or by generally prohibiting the collection of your data by Google Analytics, as explained above. Details on how Google Analytics handles user data can be found in Google’s privacy policy at https://support.google.com/. You can find more information on Google’s terms of use and data protection at https://www.google.com/ or at https://www.google.de.
XV Google Tag Manager Privacy Policy
1. description and scope of data processing
For our website, we use Google Tag Manager from Google Inc. For the European region, Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. This Tag Manager is one of many helpful marketing products from Google. Google Tag Manager allows us to centrally integrate and manage sections of code from various tracking tools that we use on our website. In this privacy policy, we want to explain to you in more detail what Google Tag Manager does, why we use it and how data is processed.
2 What is the Google Tag Manager?
Google Tag Manager is an organizational tool that allows us to integrate and manage website tags centrally and via a user interface. Tags are small sections of code that record (track) your activities on our website, for example. For this purpose, JavaScript code sections are inserted into the source code of our site. The tags often originate from internal Google products such as Google Ads or Google Analytics, but tags from other companies can also be integrated and managed via the Manager. Such tags perform different tasks. They can collect browser data, feed marketing tools with data, integrate buttons, set cookies and also track users across multiple websites.
3 Why do we use Google Tag Manager for our website?
As the saying goes: organization is half the battle! And of course this also applies to the maintenance of our website. In order to make our website as good as possible for you and all people who are interested in our products and services, we need various tracking tools such as Google Analytics. The data collected by these tools shows us what you are most interested in, where we can improve our services and which people we should show our offers to. And for this tracking to work, we have to integrate the corresponding JavaScript codes into our website. In principle, we could integrate each code section of the individual tracking tools separately into our source code. However, this takes a relatively long time and it is easy to lose track. That’s why we use the Google Tag Manager. We can easily integrate the necessary scripts and manage them from one place. Google Tag Manager also offers an easy-to-use user interface and no programming knowledge is required. This is how we manage to keep order in our tag jungle.
4. what data is stored by Google Tag Manager?
The Tag Manager itself is a domain that does not set any cookies or store any data. It acts as a mere “administrator” of the implemented tags. The data is recorded by the individual tags of the various web analysis tools. The data is passed through the Google Tag Manager to the individual tracking tools and is not saved. However, the situation is completely different with the integrated tags of the various web analysis tools, such as Google Analytics. Depending on the analysis tool, various data about your web behavior is usually collected, stored and processed with the help of cookies. Please read our data protection texts for the individual analysis and tracking tools that we use on our website. In the account settings of the Tag Manager, we have allowed Google to receive anonymized data from us. However, this only concerns the use and utilization of our Tag Manager and not your data, which is stored via the code sections. We allow Google and others to receive selected data in anonymized form. We therefore consent to the anonymous sharing of our website data. Despite extensive research, we were unable to find out exactly which summarized and anonymous data is forwarded. In any case, Google deletes all information that could identify our website. Google combines the data with hundreds of other anonymous website data and creates user trends as part of benchmarking measures. Benchmarking involves comparing our own results with those of our competitors. Processes can be optimized on the basis of the information collected.
5. how long and where is the data stored?
When Google stores data, this data is stored on Google’s own servers. The servers are located all over the world. Most of them are located in America. You can find out exactly where the Google servers are located at https://www.google.com. You can find out how long the individual tracking tools store your data in our individual data protection texts for the individual tools.
6. how can I delete my data or prevent data storage?
The Google Tag Manager itself does not set cookies, but manages tags from various tracking websites. In our data protection texts for the individual tracking tools, you will find detailed information on how you can delete or manage your data. Google acts as a data processor for Google Tag Manager within the meaning of the GDPR. The Standard Contractual Clauses (SCC) apply to the transfer of data for online advertising and personal data originating from Europe. If you would like to find out more about Google Tag Manager, we recommend the FAQs at https://www.google.com.
XVI Google Ads (Google AdWords)
1. conversion tracking privacy policy
We use Google Ads (formerly Google AdWords) as an online marketing measure to advertise our products, offers and services. In this way, we want to make more people aware of the high quality of our offers on the Internet. As part of our advertising measures through Google Ads, we use the conversion tracking of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”) on our website. With the help of this free tracking tool, we can adapt our advertising offer to your interests and needs much better. In the following article, we will go into more detail about why we use conversion tracking, what data is stored and how you can prevent this data storage. The legal basis for the use of Google Ads conversion tracking is Article 6 (1) f (lawfulness of processing), as there is a legitimate interest in carrying out targeted advertising measures.
2 What is Google Ads conversion tracking?
Google Ads (formerly Google AdWords) is the in-house online advertising system of Google LLC. We can use Google Ads to create online advertisements to bring our products or services closer to interested people. We are convinced of the quality of our offer and want as many people as possible to get to know our website. In the online sector, Google Ads offers the best platform for this. Of course, we also want to gain a precise overview of the cost-benefit factor of our advertising campaigns. That’s why we use the Google Ads conversion tracking tool. But what exactly is a conversion? A conversion occurs when you go from a purely interested website visitor to an acting visitor. This always happens when you click on our ad and then take another action, such as visiting our website. We use Google’s conversion tracking tool to record what happens after a user clicks on our Google Ads ad. For example, we can see whether products are purchased, services are used or whether users have signed up for our newsletter.
3. why do we use Google Ads conversion tracking on our website?
We use Google Ads to draw attention to our products and services on other websites. The aim is to ensure that our advertising campaigns only reach those people who are interested in our products and offers. With the conversion tracking tool, we can see which keywords, ads, ad groups and campaigns lead to the desired customer actions. We can see how many customers interact with our ads on a device or in a browser and then carry out a conversion. This data allows us to calculate our cost-benefit factor, measure the success of individual advertising measures and consequently optimize our online marketing measures. We can also use the data obtained to make our website more interesting for you and adapt our advertising offer even more individually to your needs.
4 What data is stored with Google Ads Conversion Tracking?
We have integrated a conversion tracking tag or code snippet on our website in order to better analyze certain user actions. If you click on one of our Google Ads ads, the “Conversion” cookie from a Google domain is stored on your computer (usually in the browser) or mobile device. Cookies are small text files that store information on your computer. Here is the data of the most important cookies for Google’s conversion tracking: Name: Conversion Expiration time: after 3 months Example value: EhMI_aySuoyv4gIVled3Ch0llweVGAEgt-mr6aXd7dYlSAGQ311141511 Name: _gac Expiration time: after 3 months Example value: 1.1558695989.EAIaIQobChMIiOmEgYO04gIVj5AYCh2CBAPrEAAYASAAEgIYQfD_BwE Note: The _gac cookie only appears in connection with Google Analytics. The above list is not exhaustive, as Google also uses other cookies for analytical evaluation. As soon as you complete an action on our website, Google recognizes the cookie and saves your action as a so-called conversion. As long as you are browsing our website and the cookie has not yet expired, we and Google will recognize that you have found us via our Google Ads ad. The cookie is read and sent back to Google Ads with the conversion data. It is also possible that other cookies are used to measure conversions. Google Ads conversion tracking can be further refined and improved with the help of Google Analytics. For ads that Google displays in various places on the web, cookies with the name “__gads” or “_gac” may be set under our domain. Since September 2017, various campaign information has been stored by analytics.js using the _gac cookie. The cookie stores this data as soon as you visit one of our pages for which the automatic tagging of Google Ads has been set up. Unlike cookies that are set for Google domains, Google can only read these conversion cookies when you are on our website. We do not collect or receive any personal data. We receive a report with statistical evaluations from Google. For example, we find out the total number of users who have clicked on our ad and we can see how well which advertising measure has been received.
5. how long and where is the data stored?
At this point, we would like to point out that we have no influence on how Google uses the data collected by the conversion tracking tool. According to Google, the data is encrypted and stored on secure servers. In most cases, conversion cookies expire after 30 days and do not transmit any personal data. The cookies with the name “Conversion” and “_gac” (which is used in connection with Google Analytics) have an expiration date of 3 months. How can I delete my data or prevent data storage? You have the option of not participating in Google Ads conversion tracking. If you deactivate the Google conversion tracking cookie via your browser, you block conversion tracking. In this case, you will not be included in the statistics of the tracking tool. You can change the cookie settings in your browser at any time. This works slightly differently for each browser. Here you will find instructions on how to manage cookies in your browser: Chrome: Delete, activate and manage cookies in Chrome Safari: Manage cookies and website data with Safari Firefox: Delete cookies to remove data that websites have stored on your computer Internet Explorer: Delete and manage cookies Microsoft Edge: Delete and manage cookies If you generally do not want to have cookies, you can set up your browser so that it always informs you when a cookie is to be set. This allows you to decide for each individual cookie whether or not to allow it. Downloading and installing this browser plug-in at https://support.google.com will also deactivate all “advertising cookies”. Please note that deactivating these cookies does not prevent you from seeing advertisements, only personalized advertising. Google acts as a data processor for Google Ads conversion tracking within the meaning of the GDPR. The Standard Contractual Clauses (SCC) apply to the transfer of data for online advertising and personal data originating from Europe. If you would like to find out more about data protection at Google, we recommend Google’s general privacy policy: https://policies.google.com.
XVII YouTube
1. description and scope of data processing
Our websites use YouTube plugins for the integration and display of video content. The provider of the video portal is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. When a page with an integrated YouTube plugin is accessed, a connection to the YouTube servers is established. This tells YouTube which of our pages you have visited. When you watch a video, information about it is transmitted to YouTube and stored there.
2. legal basis for the processing of personal data
The legal basis for the processing of users’ personal data is Art. 6 para. 1 lit. f GDPR.
3. purpose of data processing
The use of YouTube is in the interest of an appealing presentation of our online offers.
4. duration of storage
We have no knowledge of the duration of data storage.
5. possibility of objection and removal
YouTube can assign your surfing behavior directly to your personal profile if you are logged into your YouTube account. You can prevent this by logging out beforehand. The data protection provisions published by YouTube, which can be accessed at https://www.youtube.com, provide information about the collection, processing and use of personal data by YouTube.
XVIII. Vimeo
1. description and scope of data processing
Our websites use plugins from Vimeo for the integration and display of video content. The provider of the video portal is Vimeo Inc, 555 West 18th Street, New York, New York 10011, USA. When a page with an integrated Vimeo plugin is accessed, a connection to the Vimeo servers is established. This tells Vimeo which of our pages you have visited.
2. legal basis for the processing of personal data
The legal basis for the processing of users’ personal data is Art. 6 para. 1 lit. f GDPR.
3. purpose of data processing
The use of Vimeo is in the interest of an appealing presentation of our online offers.
4. duration of storage
We have no knowledge of the duration of data storage.
5. possibility of objection and removal
Vimeo can assign your surfing behavior directly to your personal profile if you are logged into your Vimeo account. You can prevent this by logging out beforehand. Details on the handling of user data can be found in Vimeo’s privacy policy at: https://vimeo.com.
XIX. Instagram
1. description and scope of data processing
Our website uses functions of the social network Instagram. The provider of Instagram is Instagram LLC, 1 Hacker Way, Building 14 First Floor, Menlo Park, CA, USA. When you access a page with Instagram functions (Instagram components), your browser establishes a direct connection to the Instagram servers. Data is transmitted to the Instagram servers. Instagram always receives information via the Instagram component that you have visited our website if you are logged in to Instagram at the same time as accessing our website. This occurs regardless of whether you click on the Instagram component or not.
2. legal basis for the processing of personal data
The legal basis for the processing of users’ personal data is Art. 6 para. 1 lit. f GDPR.
3. purpose of data processing
The use of Instagram is in the interest of an appealing presentation of our online offers and the integration of social networks.
4. duration of storage
We have no knowledge of the duration of data storage.
5. possibility of objection and removal
If you do not want this information to be transmitted to Instagram, you can prevent it from being transmitted by logging out of your Instagram account before accessing our website. You can find details on this in Instagram’s privacy policy: https://www.instagram.com.
XX. XING
1. description and scope of data processing
Our website uses functions of the XING network. The provider is XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany. When a page with integrated XING functions is accessed, a connection to the XING servers is established.
2. legal basis for the processing of personal data
The legal basis for the processing of users’ personal data is Art. 6 para. 1 lit. f GDPR.
3. purpose of data processing
The use of Instagram is in the interest of an appealing presentation of our online offers and the integration of social networks.
4. duration of storage
To the best of our knowledge, no personal data is stored. IP addresses are not stored, nor is usage behavior evaluated.
5. possibility of objection and removal
Personal data is not stored. Consequently, there is no possibility for the user to object. Details on data protection and the XING Share button can be found in XING’s privacy policy at: https://www.xing.com.
XXI Twitter
1. description and scope of data processing
Our website uses functions of the Twitter service. The provider is Twitter Inc, 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. When you use Twitter and the “Re-Tweet” function, websites you visit are linked to your Twitter account and published in your Twitter feed. This involves the transmission of data to Twitter.
2. legal basis for the processing of personal data
The legal basis for the processing of users’ personal data is Art. 6 para. 1 lit. f GDPR.
3. purpose of data processing
The use of Twitter is in the interest of an appealing presentation of our online offers and the integration of social networks.
4. duration of storage
We have no knowledge of the duration of data storage.
5. possibility of objection and removal
We have no knowledge of the content of the transmitted data or the use of this data by Twitter. Details can be found in Twitter’s privacy policy: https://twitter.com. You can change your data protection settings on Twitter at https://twitter.com.
XXII Pinterest
1. description and scope of data processing
Our website uses functions of the social network Pinterest. The provider is Pinterest Inc, 808 Brannan Street, San Francisco, CA 94103-490, USA. When you access a page with Pinterest functions (Pinterest components), your browser establishes a direct connection to the Pinterest servers. Data is transmitted to the Pinterest servers. Pinterest always receives information via the Pinterest component that you have visited our website if you are logged in to Pinterest at the same time as accessing our website. This occurs regardless of whether you click on the Pinterest component or not.
2. legal basis for the processing of personal data
The legal basis for the processing of users’ personal data is Art. 6 para. 1 lit. f GDPR.
3. purpose of data processing
The use of Pinterest is in the interest of an appealing presentation of our online offers and the integration of social networks.
4. duration of storage
We have no knowledge of the duration of data storage.
5. possibility of objection and removal
If you do not want this information to be transmitted to Pinterest, you can prevent it from being transmitted by logging out of your Pinterest account before accessing our website. You can find details on this in Pinterest’s privacy policy: https://about.pinterest.com.
XXIII Meta
1. description and scope of data processing
Our website uses functions of the social network Facebook. The provider of Meta is Meta, Inc, 1 Hacker Way, Menlo Park, CA 94025, USA. If a data subject lives outside the USA or Canada, the controller for the processing of personal data is Meta Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. When you access a page with Meta functions (Meta components), your browser establishes a direct connection to the Meta servers. Data is transmitted to the Meta servers. Meta always receives information via the Meta component that you have visited our website if you are logged in to Meta at the same time as accessing our website. This takes place regardless of whether you click on the Meta component or not.
2. legal basis for the processing of personal data
The legal basis for the processing of users’ personal data is Art. 6 para. 1 lit. f GDPR.
3. purpose of data processing
The use of Meta is in the interest of an appealing presentation of our online offers and the integration of social networks.
4. duration of storage
We have no knowledge of the duration of data storage.
5. possibility of objection and removal
If you do not want this information to be transmitted to Meta in this way, you can prevent it from being transmitted by logging out of your Meta account before accessing our website. We have no knowledge of the content of the transmitted data or the use of this data by Meta. You can find details on this in Meta’s privacy policy: https://de-de.facebook.com.
XXIV Google+
1. description and scope of data processing
Our website uses functions of the social network Google+. The provider of Google+ is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA. When you access a page with Google+ functions (Google+ components), your browser establishes a direct connection to the Google servers. Data is transmitted to the Google servers. Google+ always receives information via the Google+ component that you have visited our website if you are logged in to Google+ at the same time as accessing our website; this takes place regardless of whether you click on the Google+ component or not.
2. legal basis for the processing of personal data
The legal basis for the processing of users’ personal data is Art. 6 para. 1 lit. f GDPR.
3. purpose of data processing
The use of Google+ is in the interest of an appealing presentation of our online offers and the integration of social networks.
4. duration of storage
We have no knowledge of the duration of data storage.
5. possibility of objection and removal
If you do not want this information to be transmitted to Google, you can prevent it from being transmitted by logging out of your Google+ account before accessing our website. We have no knowledge of the content of the transmitted data or the use of this data by Google. You can find details on this in the Google+ privacy policy: https://www.google.de.
XXV PayPal
1. description and scope of data processing
Our website enables payment via PayPal. The provider of the payment service is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg. If you pay with PayPal, the payment data you enter will be transmitted to PayPal.
2. legal basis for the processing of personal data
The legal basis for the processing of users’ personal data is Art. 6 para. 1 lit. a GDPR (consent) and Art. 6 para. 1 lit. b GDPR (processing for the performance of a contract).
3. purpose of data processing
PayPal is used to pay for your order via PayPal.
4. duration of storage
We have no knowledge of the duration of data storage.
5. possibility of objection and removal
You can withdraw your consent at any time. Data processing operations in the past remain effective in the event of a revocation. The PayPal Privacy Policy is available at https://www.paypal.com.
XXVI Klarna
1. description and scope of data processing
Our website enables payment via Klarna. The payment service provider is Klarna AB, Sveavägen 46, 111 34 Stockholm, Sweden. Klarna uses cookies to optimize the Klarna checkout solution. When you pay with Klarna (Klarna checkout solution), Klarna collects various personal data from you.
2. legal basis for the processing of personal data
The legal basis for the processing of users’ personal data is Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interest) and Art. 6 para. 1 lit. b GDPR (processing for the performance of a contract).
3. purpose of data processing
Klarna is used to pay for your order via Klarna.
4. duration of storage
We have no knowledge of the duration of data storage.
5. possibility of objection and removal
Klarna cookies remain on your end device until you delete them. You can withdraw your consent at any time. Data processing operations in the past remain effective in the event of a revocation. Details on the collection of personal data can be found in Klarna’s privacy policy at: https://www.klarna.com. Details on the use of Klarna cookies can be found at: https://cdn.klarna.com.
XXVII Immediate bank transfer
1. description and scope of data processing
Our website enables payment via “Sofortüberweisung”. The provider of this payment service is Sofort GmbH, Theresienhöhe 12, 80339 Munich. When paying by “Sofortüberweisung”, your PIN and TAN are transmitted to Sofort GmbH. The payment service provider then logs into your online banking account, automatically checks your account balance and carries out the transfer. This is followed by an immediate transaction confirmation. Your turnover, the credit limit of your overdraft facility and the existence of other accounts and their balances are also automatically checked after logging in. In addition to PIN and TAN, the transmission to Sofort GmbH also includes payment data and personal data. Your personal data includes your first and last name, address, telephone number(s), email address, IP address and any other data required for payment processing. This data transfer is necessary in order to establish your identity beyond doubt and to prevent attempts at fraud.
2. legal basis for the processing of personal data
The legal basis for the processing of users’ personal data is Art. 6 para. 1 lit. a GDPR (consent) and Art. 6 para. 1 lit. b GDPR (processing for the performance of a contract).
3. purpose of data processing
Sofortüberweisung is used to pay for your order via Sofortüberweisung.
4. duration of storage
We have no knowledge of the duration of data storage.
5. possibility of objection and removal
You can withdraw your consent at any time. Data processing operations in the past remain effective in the event of revocation. You can find details on payment with Sofortüberweisung at: https://www.sofort.de/ and https://www.klarna.com/.
XXVIII. Direct advertising
1. description and scope of data processing
We process the personal data of our customers and interested parties as well as other parties not in a business relationship with us for the purpose of direct advertising, insofar as this is legally permissible. If we have not collected this data directly from the respective data subject, we are free to obtain the contact details of the data subject from public sources. In connection with advertising purposes, we may also access our customers’ previous contract data in order to tailor our advertising as appropriately as possible.
2. legal basis for data processing
The legal basis for the processing of users’ personal data is Art. 6 para. 1 lit. f GDPR.
3. purpose of data processing
The processing of personal data serves us to initiate and intensify a business relationship.
4. duration of storage
We store the data for this purpose for as long as we are interested in concluding a contract with the interested party or customer concerned. This is generally the case as long as no objection has been declared.
5. possibility of objection and removal
The user has the option of withdrawing their consent to the processing of personal data at any time. In the case of advertising by e-mail, you will also find an unsubscribe link directly in the respective e-mail. You can revoke this consent at any time. All you need to do is send us an informal email. All personal data will be deleted in this case.
XXIX Borlabs Cookie
This website uses Borlabs Cookie, which sets a technically necessary cookie (borlabs-cookie) to store your cookie consent. Borlabs Cookie does not process any personal data. The borlabs cookie stores the consent you gave when you entered the website. If you wish to revoke this consent, simply delete the cookie in your browser. When you re-enter/reload the website, you will be asked for your cookie consent again.
XXX. Newsletter dispatch with SendinBlue
We use the SendinBlue service to send newsletters. The provider in Germany is SendinBlue GmbH, Köpenicker Straße 126, 10179 Berlin, a subsidiary of the French parent company SendinBlue SAS, 55 rue d’Amsterdam, 75008 Paris, France. SendinBlue is a service that can be used to organize and analyse the sending of newsletters. The data you enter for the purpose of receiving the newsletter (e.g. e-mail address) is stored on SendinBlue’s servers. Our newsletters sent with SendinBlue enable us to analyze the behavior of newsletter recipients. Among other things, we can analyze how many recipients have opened the newsletter message and how often which link in the newsletter was clicked on. All links in the email are so-called tracking links, with which your clicks can be counted. If you do not wish to be analyzed by SendinBlue, you must unsubscribe from the newsletter. We provide a link for this purpose in every newsletter message. You can also revoke your consent at any time with effect for the future by sending an email to the address provided in this declaration (see above). The data you provide us with for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and deleted from both our servers and the SendinBlue servers after you unsubscribe from the newsletter. Data stored by us for other purposes (e.g. e-mail addresses for competition entries) remain unaffected by this. For more information, please refer to SendinBlue’s privacy policy at: de.sendinblue.com/legal/privacypolicy/. We have concluded a corresponding contract with SendinBlue in which we oblige SendinBlue to protect our customers’ data and not to pass it on to third parties.
1. right of withdrawal at any time
You can unsubscribe from the newsletter at any time. To do so, you will find a link at the end of every newsletter we send, without incurring any costs other than the transmission costs according to the basic rates. Your e-mail address will be used exclusively by us or our service providers and will not be passed on to other third parties. The legal basis for the processing for the newsletter dispatch is Art. 6 para. 1 lit. a) GDPR.
XXXI Google Web Fonts
Google provides so-called web fonts, which are relevant for the uniform representation of fonts and are used by this site for this purpose. There is no connection to Google servers; the Google fonts are installed locally. For more information about Google Web Fonts, go to https://developers.google.com/ or see Google’s privacy policy at https://policies.google.
